About Françoise
I’ve always loved stories.
The kind you remember forever. The ones hiding below the surface.
I’m Françoise — a brand creative, photographer and filmmaker. I work with brands, creatives and purpose-led organisations to tell stories visually, in ways that feel honest, confident and human.
Visually, my work sits somewhere between documentary and commercial. I like work that feels natural but intentional. Clean but not polished to death. Strong without shouting. I keep things simple, which is usually when the best moments happen.
If you’re looking for photography or film that feels real and considered, we’ll probably get on.
Powerful stories, no noise.
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My Journey
I didn’t come to this through a neat, traditional route. I learned by doing: shooting, editing, problem-solving and figuring things out hands-on. That DIY mindset still shapes how I work: practical, adaptable and focused on making things happen.
My background in brand and communications means I don’t just think about how something looks. I think about what it’s for. Who it needs to reach. Where it will live. Every shoot and every film is created with use in mind — websites, campaigns, social, press — not just aesthetics.
